Meet the Team
Juan Mora founded Impuestos United with a clear mission: to empower the Hispanic community by making finances and taxes easy to understand. With a decade of experience in finance and business, Juan specializes in taxes, bookkeeping, payroll, and financial planning.
The “Jack of All Trades” Advantage: Juan brings a unique and powerful perspective to small business accounting. Before founding the firm four years ago, he spent 8 years in the insurance industry (working with Allstate and State Farm) as well as 6 years as a Senior Underwriter for a finance company. This extensive background means Juan understands the “back-end” of financial risk and compliance. He doesn’t just help you file; he helps you build an audit-proof foundation for major goals like buying a fleet of trucks or a first home.
The Human Side: When he’s not working, Juan enjoys traveling and spending quality time with his family.
“Take control of your finances and achieve your goals.”
“Take control of your finances and achieve your goals.”
Juan Mora founded Impuestos United with a clear mission: to empower the Hispanic community by making finances and taxes easy to understand. With a decade of experience in finance and business, Juan specializes in taxes, bookkeeping, payroll, and financial planning.
The “Jack of All Trades” Advantage: Juan brings a unique and powerful perspective to small business accounting. Before founding the firm four years ago, he spent 8 years in the insurance industry (working with Allstate and State Farm) as well as 6 years as a Senior Underwriter for a finance company. This extensive background means Juan understands the “back-end” of financial risk and compliance. He doesn’t just help you file; he helps you build an audit-proof foundation for major goals like buying a fleet of trucks or a first home.
The Human Side: When he’s not working, Juan enjoys traveling and spending quality time with his family.
Paulina Sierra is a bilingual Latina with deep expertise in accounting and finance. Passionate about helping clients achieve their financial goals, Paulina brings deduction and commitment to every consultation.
The “Entrepreneur-to-Entrepreneur” Connection: As a business owner herself, Paulina understands the real-world challenges entrepreneurs face. She knows firsthand the importance of reliable financial support. Her specialty is helping small businesses move from “shoebox of receipts” to organized digital systems. She prioritized long-term relationships, helping you set up end-of-year reconciliations and accounting systems that make tax season stress-free so you can focus on growing your business.
The Human Side: Outside of work, Paulina is family-oriented and loves spending quality time with her loved ones.
“Your success is our success!”
“Your success is our success!”
Paulina Sierra is a bilingual Latina with deep expertise in accounting and finance. Passionate about helping clients achieve their financial goals, Paulina brings deduction and commitment to every consultation.
The “Entrepreneur-to-Entrepreneur” Connection: As a business owner herself, Paulina understands the real-world challenges entrepreneurs face. She knows firsthand the importance of reliable financial support. Her specialty is helping small businesses move from “shoebox of receipts” to organized digital systems. She prioritized long-term relationships, helping you set up end-of-year reconciliations and accounting systems that make tax season stress-free so you can focus on growing your business.
The Human Side: Outside of work, Paulina is family-oriented and loves spending quality time with her loved ones.
Gabriel Esquivel specializes in finance and tax preparation, bringing over 10 years of dedication and deep expertise to help clients achieve their specific financial goals.
The “Community Builder” Approach: Gabriel is driven by the mission to help the Hispanic community build credit and wealth. He understands that every client’s financial journey is unique. Gabriel takes pride in acting as an advocate for his clients, navigating the complex world of personal finance, debt management, and sophisticated tax filing (including 1099 independent contractors and W-2 earners) to ensure they are maximizing their deductions and planning for generational growth.
The Human Side: Outside of work, Gabriel enjoys biking, fishing, hiking, and spending time with his family.
“Guiding clients through their unique journey.”
“Guiding clients through their unique journey.”
Gabriel Esquivel specializes in finance and tax preparation, bringing over 10 years of dedication and deep expertise to help clients achieve their specific financial goals.
The “Community Builder” Approach: Gabriel is driven by the mission to help the Hispanic community build credit and wealth. He understands that every client’s financial journey is unique. Gabriel takes pride in acting as an advocate for his clients, navigating the complex world of personal finance, debt management, and sophisticated tax filing (including 1099 independent contractors and W-2 earners) to ensure they are maximizing their deductions and planning for generational growth.
The Human Side: Outside of work, Gabriel enjoys biking, fishing, hiking, and spending time with his family.